Andy ball
Role at NeuroRocket: Neurodiversity Coach
Experience Supporting:
ADHD • Autism • ADHD and Autism (AuDHD) • Dyslexia • Late-diagnosed neurodivergence • Workplace neurodiversity
Common Coaching Topics:
Executive functioning • Prioritisation and time management • Procrastination and getting started • Emotional regulation • Overwhelm and burnout • Workplace challenges and communication • Confidence and self-understanding • Managing change
Relevant Personal and Professional Experience:
Late-diagnosed ADHD • Lived experience of ADHD and dyslexia • Workplace neurodiversity • Employee neurodiversity networks • Coaching and facilitation • Organisational change • Large organisations and public-sector environments
A Little About Me:
I’m naturally curious, practical and interested in understanding what helps people work at their best.
My coaching style is relaxed, collaborative and person-centred. I believe each person is the expert on their own life and experience. My role is to create the space, ask useful questions and help people uncover their own strengths, insights and ways of working.
Having ADHD myself means I understand that knowing what you need to do and actually being able to do it can be two very different things. I enjoy helping people become curious about those gaps, understand what may be getting in the way and find practical strategies that work with their brain rather than against it.
My Journey to NeuroRocket:
Before becoming an ADHD coach, I worked in continuous improvement, business improvement and organisational change, including roles with several FTSE 100 companies. Much of my work involved coaching and facilitating individuals and teams to understand problems and find better ways of working.
My own ADHD diagnosis in my early 40s helped many of my past experiences suddenly make sense and sparked a much deeper interest in ADHD and neurodiversity.
Alongside my professional role, I became an Area Lead for an Autism and ADHD employee network within a large public-sector organisation, helping improve understanding and support for neurodivergent colleagues. I later trained as an ADHD coach through ADDCA and joined NeuroRocket.
Beyond Coaching:
When I’m not coaching, I’m usually happiest outside. Living close to Dartmoor gives me plenty of opportunities for mountain biking, climbing and walking.
A lot of that time is spent with my spaniel, Arlo. He’s energetic, curious and usually has several ideas about what we should be doing next, spaniels can be very much like their owners!
I also enjoy practical projects and problem-solving, so there is usually something being built, repaired or figured out when I’m not working.
What Helps Me Thrive:
Movement, nature and variety make a big difference to me. I work best when I can see a purpose behind what I’m doing, connect with people and approach problems creatively. Understanding my ADHD has also helped me recognise the importance of creating the right environment rather than simply trying harder. Getting outside, exercising, talking ideas through and having space to recharge all help me think and function at my best. That understanding strongly influences how I coach others.
Experience and Background:
I trained in ADHD coaching through the ADD Coach Academy (ADDCA) and have also completed a Level 3 qualification in Counselling Skills.
Alongside coaching, I have professional experience in business analysis, continuous improvement, organisational change, coaching and facilitation across large organisations, including FTSE 100 companies and the public sector. I also have experience leading workplace neurodiversity initiatives through my role as an Area Lead for an Autism and ADHD employee network.
This combination of professional experience, coaching training and lived experience helps me support people with the practical and personal challenges that can come with ADHD, autism and ADHD and autism together (AuDHD).
Why Being a Coach Matters to Me:
For many years, I thought I simply needed to try harder at things that other people seemed able to do naturally. Discovering ADHD gave me a completely different way of understanding myself.
That experience is a big part of why coaching matters to me. There can be a powerful shift when someone moves away from judging themselves and starts becoming curious about what their brain needs in order to work well.
I believe people already hold a great deal of knowledge about themselves. Coaching can help create the space to draw that out, notice patterns, recognise strengths and explore different ways forward.
Seeing somebody have one of those moments where something suddenly makes sense, and watching that turn into greater confidence or meaningful change, is one of my favourite parts of being a coach.
